One of the most common queries of new Pinterest users literally is - What to pin? Think of Pinterest as a collage of image-based content which can both evoke a response and inspire an action. Here is a quick run-down of what you can pin -

• Videos
• Images of your products
• Customer Testimonials
• Blog posts and other educational resources
• Pictures of your office/workspace and your staff

Image optimization is critical when it comes to visual platforms such as Pinterest. Here are 4 tips for optimizing your Pinterest images -

• Make sure you pin your own unique images
• Use creative titles for you pins
• Pin quality pictures that hold visual appeal
• Always use target keywords while describing individual pins and in filenames
• Maximum width of an image should be 600px; thumbnail view width should be 190px