So why videos?
- Videos keep people on your website for longer
- Videos can help increase conversions because they are more visual and engaging and help increase the average time a user spends on your site.
- An increase in the time a user spends on your website is one of the many signals that Google looks at when determining what pages to show in search results.
- Over recent years, Google has increased its inclusion of videos on its search engine results page, and recently, more videos have been ranking on Google’s first page.
- While 96% of people have watched an explainer video to learn more about a product or service, 88% of people say that they’ve been convinced to buy a product or service by watching a brand’s video.
Depending on how much time you can allocate to create a set of videos, this wizard offers various options. You have the option of Ekwa creating the talking points and voiceover for you or when you are free you can record the voiceover giving the video your own personal touch.
So let's get started!