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How to Promote your Online Dental Videos via Facebook?

June 26th, 2014 | Internet Marketing for Dentists

It is possible to promote the online videos that you may have created for your dental practice through Facebook. This can provide substantial exposure to your practice, considering the fact that Facebook commands an active membership of over a billion users around the world, and continues to grow from strength to strength.

Once you have created a new online video for your dental practice and posted it on YouTube for public viewing, you can embed the video directly on your Facebook account and include the video links in your status updates on Facebook. You can even post stills from the medical video in the online photo albums on Facebook along with attractive captions and tags. This will arouse the curiosity of interested Facebook users and prompt them to check out the video.

Depending on how you set up and manage your official Facebook page for your dental practice, you can promote your online presence as well as the YouTube videos on your own, and at the same time, other Facebook users can also search you through Facebook graph search tools. You should incorporate the strategic keywords and tags into the title, description and other fields for your Facebook page, which will enable search users to locate your page.

Facebook can serve as an effective platform to promote your online dental YouTube videos. Make sure that you create conversations around the video, and engage your Facebook audience in those conversations. Include targeted hashtags whenever you are posting anything related to your video on Facebook. Hashtags will ensure that millions of Facebook users, who are not connected with you on the network, can still come across your video if they are searching for a similar topic on Facebook.

Compelling dental video content has the potential to move fast on Facebook and holds the capacity to generate wide publicity for your dental practice, if you manage your Facebook marketing campaign in a strategic manner.

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