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Internet Marketing for Dentists

Hangout on Air can Put your Dental Marketing Strategy on Top

May 26th, 2014 | Internet Marketing for Dentists

A wide range of businesses and professionals have begun adapting their online marketing strategies to include Google Hangout on Air. This unique marketing tool has quickly gained popularity because of its high impact value and a user friendly format. From the perspective of dentist marketing and any other medical profession marketing, Hangouts on Air can help promote the marketing message effectively to potential patients in the local area. Consistency of purpose and focused effort are necessary to gain the best possible dentist marketing dividend from this technology. For example, dental practices can create a “web show” on a weekly, monthly … Continue reading

How to Evaluate Social Media Impact Effectively for a Dental Practice?

May 26th, 2014 | Internet Marketing for Dentists

Social media marketing for dentists should be monitored and tracked periodically to assess the impact it may be making in terms of bringing new patients to the practice or improving the loyalty of the existing ones. A number of website analytic tools are available that enable dentist SEO and marketing experts to monitor various metrics such as the number of unique visitors to a dental practice website and the average time spent by a user on the site. That is the proven and most effective way to gauge the dentist marketing social media impact. One of the popular, free website … Continue reading

Shorter Messages can Make Greater Dentist Marketing Impact

May 26th, 2014 | Internet Marketing for Dentists

Small is the new big word in the world of online marketing for dentists. The growing popularity of short-form messaging platforms such as Twitter, Facebook, Vine, Instagram and Snapchat is an indicator of this new trend. Dentist marketing experts need to sit up and take note of how relevant this type of messaging may be for their clients. The average Internet reader today is more demanding, has more choices, and wants the best answers to be delivered in a sharp, concise format. Brief snippets of information usually ensure that the core message gets presented very effectively for maximum impact. The … Continue reading

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