Our success stories
Our clients endorse us with their success stories!!"Success is a journey, not a destination. The doing is often more important than the outcome."
- Arthur Ashe
Dr. George M. Salib, MD, MS - A Joint Success Story
Website : OCEyeInstitute.comA Little about our Client
Dr. Salib is a nationally recognized expert and leader in ophthalmology. Specializing in cataract and LASIK surgery and with a special interest in multifocal lens implantation, Dr. Salib lives by a simple rule - live with vision that allows you to do the things you would like to do so that you can live your life to the fullest.After graduating from UCLA for his premedical training, Dr. Salib received a Masters degree at Georgetown University, and then completed his graduation from the University of Wisconsin Medical School. He completed his ophthalmology training at King-Drew Medical Center, a UCLA – affiliated residency program in Los Angeles, where he was also the Chief Resident. He then went on to specialize in advanced surgical techniques while completing a one-year fellowship at the prestigious Tulane University in New Orleans where he was under the tutelage of some of the top surgeons across the country.
Today, Dr. Salib’s practice is firmly established among the top listings for eye care practices in one of the most competitive market spaces. With an absolute passion for service, Dr. Salib and his staff are proud of the high standard of excellence maintained in delivering eye health care to every patient who visits their eye institute in Laguna Hills.
Realizing the Need for Greater Digital Discovery
Dr. Salib has always been focused on improving and expanding the scope of his practice. Not only has he been proactive about digital discovery but he also has been extremely receptive to cutting-edge online marketing and SEO strategies through the years.He also understands the importance of word-of-mouth recommendations and that is why he has always maintained the core practice of delivering personalized experiences as a way of driving best patient experiences. In fact, he and his staff have made it a brand goal to ensure that each patient not only receives personalized attention but also is assured of only the best in eye health care.
However, as the need for reaching out to and connecting with a highly digital savvy audience increased, Dr. Salib realized that there was an absolute need for greater focus on increasing local awareness for his practice and for developing a sustainable brand building strategy on various digital platforms. And it is with this intention that he approached Ekwa.com.
Our Role in Helping Dr. Salib Succeed
The team of professionals at Ekwa.com immediately started work on a completely new and uniquely designed website for Dr. Salib. Additionally, a customized strategy to achieve top search rankings on Google, Bing and other search engines for a variety of localized search terms was also planned and implemented. With an effective digital marketing campaign in place, the team boosted SEO efforts with the simple aim of dominating the competitive local market via article marketing, blogging, e-newsletters, online press releases, and engagement through discussion forums, blogs, and reviews over the Internet.Due to Ekwa’s strategic planning, Dr. Salib’s website OCEyeInstitute.com has been consistent in maintaining a top ranking in search results. A few stats that endorse his top rankings;
- For prominent search terms such as “Eye Doctor Laguna Hills” on Google.com, Dr. Salib’s practice ranks on top in search results on Google Page One.
- For the search terms “Best Doctor in Orange County,” “Eye Surgeon Laguna Hills,” “California Lasik Eye Doctor,” “Eye Doctor Mission Viejo Ca,” “Lake Forest Eye Doctor,” OCEyeInstitute.com ranks on Google Page One.
- Additionally, Dr. Salib’s website prominently features on specialized healthcare review sites such as ZocDoc.com, Vitals.com and HealthGrades.com.
Social media was another important area of focus for Ekwa. Again, we worked on building a robust social promotion strategy to increase social awareness for Dr. Salib's practice over popular social sites such as Facebook, Twitter, Google+, YouTube and Pinterest. Additionally, we also worked on providing regularly updated and dynamic site content, as well as engaging visual elements and revamped showcasing of patient testimonials.