Holiday season is the time to indulge with sweets, cakes, candies and cookies. There is little doubt then that such indulgence is also likely to lead to more cases of dental decay during this period. In such a situation, one of the most thoughtful dental marketing ideas can be to offer simple products that fight tooth decay as holiday gifts to your patients.
It is not a question of how valuable the gift is, but it is a question of the thought that goes behind the gift. When you prepare little holiday gifts for your dental patients, it will bring a smile to their faces and make them remember this gesture for a long time to come. It can do wonders to strengthen the doctor patient bond and improve patient satisfaction levels dramatically.
When you put your patients first before everything else, it shows and it gets noticed. When you work with a philosophy that your dental practice is all about patients, then everything else falls into place on its own. The more patients are satisfied with you, the more they will talk about you positively with their known ones. Those of your patients who are social media friendly are likely to spread the good word about you on their social networks.
Consider simple holiday gifts such as dental toothpaste, a unique toothbrush, sugar-free gum and dental floss for your patients. It is going to cost very little, but the payoff can be huge in terms of patient satisfaction and effective dentistry marketing. This is a symbolic gift that will remind your patients to clean their teeth regularly and help prevent cavities.
Advertise your holiday gifts on your dental web site and your social networks such as Facebook and Twitter. It is bound to generate excellent word of mouth publicity for your practice. Such small but thoughtful gestures are most effective during the holiday season, which is the season of happiness and festivity for all.